Posts tagged “Founder Led Marketing”
9 posts found
Landing Page Video Thumbnail: Win Visitors Who Never Click Play
Most visitors never press play. Here's how to pick a landing page video thumbnail that sells your SaaS promise on its own, frame by frame.
Product Demo Video for SaaS: Film It Like Proof, Not an Ad
A practical approach to filming a product demo video for SaaS that proves your app works — straight from a founder who's filmed dozens.
Trial Signup vs Demo Request: SaaS Landing Page Best Practices
SaaS landing page best practices differ sharply for trial vs demo pages. Learn how buyer intent should shape your layout, CTA, and video choice.
Scripting Founder Opinions Without Sounding Corporate
A practical framework for scripting an authentic founder voice marketing approach that keeps real opinions intact instead of flattening them into brand-speak.
Founder Video Content Strategy: Prep a 30-Minute Shoot
A founder video content strategy for batching a month of clips in 30 minutes — no script team, no studio, just a checklist that actually works.
Demo vs Founder vs Testimonial Video Landing Page Picks
Confused which video landing page style to use? Compare demo, founder-led, and testimonial video for SaaS pages and pick the right one by funnel stage.
Turn Sales Call Questions Into SaaS Founder Content
A practical system for content marketing for SaaS founders: mine recurring sales call objections and turn them into a content backlog that closes deals.
How to Find Your Founder Point of View Before You Post
Most founder led content sounds like everyone else's. Here's how to find a founder point of view rooted in real customer problems before you hit publish.
Founder-Led Marketing: A Repeatable Program for SaaS Growth
Founder led marketing turned our stalled SaaS launch into a growth engine. Here's the repeatable system for apps and SaaS founders to run it well.